For those who are looking for housing solutions that include buying a house or renovating the existing one, having the opportunity to meet with qualified professionals in the field, is a big plus.
If, in addition, this meeting takes place within one of the most important events of the year about housing, such the Cersaie in Bologna, where architects and designers of the most important Italian magazines in the industry, offer their advice free of charge, the benefit is extremely convenient.
Having the opportunity to come into contact with many materials and solutions to live, touch and look in the right light, thanks to sophisticated settings that each exhibitor has made, is an opportunity not to be missed.
In the 2014 edition of Cersaie, continuous contact with the user, the opportunity to meet in front of the materials to be used, provided an opportunity to those involved in designing for a more direct understanding of the needs and feelings of each.
What emerged immediately from such a direct meeting, was the need to create living spaces essential but at the same time full of personality, able to better interpret your needs consistent with the available resources.
The majority of requests for design, involved the redistribution of functional areas primarily in a modern key, so the need for materials, colors and surfaces in an innovative way appeared as essential to give each design solution in a contemporary and original style.
Only the design at the time of the project proposal, and in most cases could give the idea of the physical configuration of the spaces proposed, it was not equally valid to convey the emotions of a space defined by colors, textures and materials in the right light.
It was necessary to dress up the physical space to finally complete the overall image of the project idea, which is not easy in the short time available.
Thanks to the presence of several highly detailed environments, set up at the fair by many companies in the industry, has been given the opportunity to the visitor to compare the different options to complete the proposed project idea.
Companies like Oikos, Kerakoll, Wall & Deco have set up exhibition space in which was given to the visitor the chance to experience new ways of coloring, finishing, decorating any home, through the rewriting of all household surfaces, capable of giving new life to any room of the house.
Oikos with its new project called Oikos Green Design, designed the colors and new materials for a house to live in, it attracted a lot of attention in particular by adding new coatings based on the recovery and reuse of waste products, to great effect to rewrite the modern surface at home.
Wall & Deco has set its coatings rich in evocative and original decoration, in an original home in the trees, in which it was possible to look at new graphics of Wet System and Out System.
In particular Kerakoll presented in World Premiere, its conceptual idea of the modern house through a real interior design project, the entire exhibition space of the company, was conceived as a modern home environment, complete in all its parts, in which each spatial and decorative detail emphasized the idea of home according to Kerakoll.
According to Kerakoll, the idea of modern house is expressed through a set of products of great expressive power and innovative, concrete, resin, wood, coatings, paints, they become part of a unique way of understanding modern environments, interacting with each other through the suggestion of light caressing the surface, it emphasizes continuity planning dictated by a refined design.
The range of innovative products includes coatings such as cement resin, with which you can play any type of surface geometries are more diverse, making them attractive and durable with an aesthetic quality not usual.
Cementocrudo is the name of a coating which is the modern version of the classic Moroccan plastering known as Tadelakt, it can be made with details of great value characterized by beautiful color irregularities similar to those found in the baths of Marrakech.
With wood+color you can create floors, of great aesthetic prestige inspired by the floors of authentic traditional craftsmanship, made exclusively with cuts Slavonian oak or Quercus Robur, material with extraordinary physical and aesthetic characteristics that ensures stability, strength, and a best adaptation to changes in humidity.
The company points out that: the unique pattern is produced by a method of relief cutting, jagged and semi-planing handmade, which makes each board unique and exclusive. Available in three sizes with a contemporary of old industrial buildings, is designed to be colorful and secured in place with a micro resin floors for the new generation. The final effect is that of a continuous floor which enhances the pattern of laying and the texture of each piece.
With micro resins as Wallecrete and wallpaper, you can apply with very low thickness of each type of substrate, create works of redesign of environments such as bathrooms and kitchens or work spaces with ease and speed of execution, avoiding demolition and long lead time.
Using Paint and Patina, you can create surfaces decorated in a modern way that reflect ancient techniques such as faux finishing and Venetian plaster, the tonal variations of Patina, yield surfaces that evoke the ancient and natural stone surfaces.
With the versatile water-based protective finish Decor, you can play all sorts of household surface, with it you can create striking combinations of each piece of furniture being easy to apply on doors furnishings and so on.
Finally by means of the particular strip skirting called invisible, designed to blend in with the walls, it is possible to create environments characterized by a chromatic continuity unchanged, its minimal line both in form and in size, slightly enhanced by its wooden structure, is capable of making vertical walls without any color interruption of great effect.
The use of environmentally friendly materials, the high resistance of the coatings, the ability to work on any type of support, the exclusivity of the textures represent a real innovative project to create modern environments of prestige with.